Welcome to Brand Awakening
You’ve been dreaming about launching your own brand + making sales on autopilot, but instead, you’re stuck watching endless TikToks, overthinking product ideas, and wondering if it’s too late. You want to do this, you just don’t know how to piece it all together without wasting time or money.
That’s why I created Brand Awakening:
an 8-week immersive experience that helps you choose the right product, build a brand you’re proud of, and launch with confidence.
"We're 13 months in and already pulling in $100k/month! Thanks for your programs, Leah!"
- Bree + Bud
Leah's Story
Back in 2019, I was broke with $300 to my name, living out of boxes after my boyfriend kicked me out of the apartment we shared. I had no backup plan, no savings, and no real business experience, only a deep desire to build something that could change my life.
I started small. Handmade headbands in my spare bedroom. No ads, no fancy setup. By month three, I was making $13k/month. A few years later, I scaled that brand to $12 million in revenue and sold the company.
Leah's Story
I retired my mom. Bought my dad his dream truck. And finally gave myself the peace, freedom, and financial security I’d never known growing up. But honestly? It was never just about the money.
It was about proving to myself that I could do it; that I could build something from scratch that actually mattered. Something that made people feel something when they opened a package. Something that showed other women, creators, and underdogs that they didn’t need a huge following or a warehouse to start.
Leah's Story
Now? I teach that system. Step by step. The exact strategy I used to go from invisible to sold-out masterpiece.
Because when you figure out what product to sell & how to brand it in a way that feels like you, everything changes.
Not just for your bank account.
But for your confidence.
Your lifestyle.
Your legacy.
That’s why I created Brand Awakening.
And now I’m handing you the map.
trusted by:
Brand Awakening Is an 8-week immersive Experience
It’s built from real experience; everything I learned the hard way while scaling my own brand to $12M. Anyone can slap a product on a website and hope it sells. But I teach you how to build a REAL brand. One that taps into your creativity, solves a true demand in the market, and creates must-have energy through magnetic branding. This is the strategy behind products that not only sells - it sells the fuck out.
This is an 8-week immersive experience that guides you step-by-step through finding your product, building a magnetic brand, and launching a store that’s built to convert, even if you’re starting from scratch.
Because you deserve to make sales from something that’s more than profitable. It's uniquely yours, deeply aligned, and built from your own creativity.
PHASE 1
Discover
We start by uncovering your strengths, interests, and lifestyle goals, then match them to high-demand, low-risk product ideas using my proven product filters. You’ll choose the business model that fits your budget and energy: handmade, white-label, or supplier-based. No more guessing or chasing trends that don’t align.
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Phase 2
Build
This is where your idea becomes tangible. You’ll learn how to contact suppliers, design simple yet elevated packaging, order samples, and start building a product you’re proud of. You’ll walk away with a real offer, pricing plan, and everything you need to prepare for launch.
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phase 3
launch
You’ll learn how to set up a polished Shopify store, write product pages that sell, and create an automated sales system using email and SMS flows that convert, even while you sleep. Your brand will have clear visuals, a magnetic message, and a simple launch plan.
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phase 4
SELL
You’ll stop hiding and start selling (the smart way). You’ll create 3 strong content pieces, learn what platform is best for your brand, and launch your first low-budget ads to generate traffic. This phase is all about building momentum & making your first sales.
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How Brand Awakening Works
real results
Shelby made $223,000 her first year
"I'm having $50k months now thanks to the strategies I've learned!"
real results
Steve Started His Own Biz
"Ginny changed my life. My whole damn life. I simply wouldn't be where I am in my business if not for her."
Yes, It Really Works:
Lauren
I tripled my sales and made over $900,000 last year!
"I love that Leah continues to add new material into the academy! That's what really sets her apart from other courses"
Danielle + Lauren
Crossed $100K since we started!
With a handmade skincare product line, Danielle and Lauren surpassed their first 6-figures in only 7 months.
FAQ
How long do i have access once I'm in?
FOREVER. We're always updating the academy with new material that never goes out of style.
Do you offer 1 on 1 mentorship?
Leah's 1:1 mentorship starts at $20,000 a month and is not available at this time. Brand Awakening was built to be a more affordable and efficient blueprint for aspiring entrepreneurs and small businesses.
How is this different from Brand Builder Academy?
Brand Awakening is the evolution of Brand Builder Academy; a rebranded, elevated, and fully updated experience based on everything I’ve learned mentoring thousands of students since BBA first launched. It’s more strategic, more streamlined, and designed to get you from “no idea” to “first sale” with even more clarity + support. All current BBA students will receive automatic access to Brand Awakening at no extra cost, so you can dive into the upgraded curriculum as it rolls out. Think of this as BBA’s bold, refined glow-up, built for the next generation of product-based entrepreneurs.
What if i don't have a product to sell yet?
Perfect! The first module in the academy will help you choose your product to sell based on profitability, demand, your budget, and your own creative angle.
What if I have a full-time job/commitment?
No problem! That's the best thing about being a business owner - you make the rules and you set your own hours! You can take it as fast or as slow as you desire.
What is your refund policy?
Due to the nature of our digital programs and instant access to course materials, all sales are final. Once you purchase, you gain lifetime access to all content, materials, and resources included in the program. This also means you’ll have access to all future updates, new lessons, and additional content as the program evolves over time.
We encourage you to review the program details carefully and reach out with any questions before purchasing to ensure it’s the right fit for your needs and goals. Our goal is to provide long-term value and support to help you achieve success!
Thank you for your understanding and trust in our programs.
